Marketing analytics services that tells you where to put the next dollar.
Production-ready remote analytics specialists who build dashboards, implement tracking, and turn your marketing data into clear answers on what’s working, what’s not, and where to invest next. Same timezone, ready to integrate in 7 to 10 business days.
Trusted by US-based teams · 120+ firms
— WHY OUTSOURCE MARKETING ANALYTICS
Three patterns we see over and over.
You're allocating budget on intuition, not attribution
Each channel claims the conversion and total reported revenue exceeds actual revenue. A specialist builds attribution you can trust.
Your reports take days and nobody trusts the numbers
Monday mornings disappear into Excel. A dedicated analyst automates reporting and validates the data once.
Your GA4 migration is half-done and conversions look wrong
Events fire inconsistently, conversions don't match the ad platforms, and the team keeps debating which number is real. A specialist fixes it.
— MARKETING ANALYTICS SOLUTIONS
Our analytics and reporting services
Our specialists work inside your marketing stack, connect your platforms, and ship reporting that drives decisions, not just observations.
01 / 06
Marketing dashboards and performance reporting
Custom dashboards in Looker Studio, Power BI, or Tableau that connect to GA4, ad platforms, CRM, and ESP data. Built around the decisions your team needs to make weekly and monthly.
02 / 06
GA4 and conversion tracking implementation
Full GA4 setup, event tracking, conversion configuration, custom dimensions, enhanced ecommerce, and server-side tagging via GTM so your data is accurate from the source.
03 / 06
Attribution modeling and multi-touch analysis
First-touch, last-touch, linear, time-decay, and data-driven attribution models built in GA4, your analytics platform, or attribution tools like Triple Whale or Northbeam.
04 / 06
Campaign performance analysis
Cross-channel performance analysis for paid search, paid social, organic, email, and SMS. Reporting on ROAS, CAC, LTV, conversion rate, and channel contribution to pipeline or revenue.
05 / 06
Marketing data integration and pipeline
Integration of ad platforms, GA4, CRM, ESP, and e-commerce data into a single source of truth using BigQuery, Looker Studio connectors, Supermetrics, or Funnel.io.
06 / 06
Funnel and conversion optimization analysis
Funnel drop-off analysis, segment-level conversion breakdowns, and optimization recommendations grounded in data, not opinions. The numbers tell you where to focus.
— ANALYTICS TOOLS AND PLATFORMS
Software we use
Google Ads
Meta Ads
HubSpot
GA4
Semrush
Mailchimp
WordPress
Canva
— ANALYTICS TALENT PLACEMENT PROCESS
A better experience for growing brands.
We built this process specifically for architecture and engineering firms. No generic intake forms, no recruiter who doesn’t understand your industry.
Tell us what you need
We talk through your marketing stack, current reporting setup, attribution challenges, and the role scope.
We build your shortlist
You receive two to three vetted specialists screened for your platforms, industry, and reporting complexity.
Interview and choose
Meet your candidates. Walk them through your current dashboards, ask how they'd diagnose a tracking issue, or review past analytics projects.
Seamless team integration
Your specialist gets access to your analytics, ad accounts, and reporting tools on day one. Our CS team checks in regularly to confirm the engagement is working.
— NEARSHORE ANALYTICS ADVANTAGES
Why brands choose BetterPros for analytics and reporting.
01 / 03
One specialist who only works on your data
Your analyst learns your stack, business model, and decisions that matter. No agency stretched across 30 brands, no rotating account managers.
02 / 03
English fluency and US market understanding, vetted and tested
We screen for analytical communication and US marketing context. Your reports and stakeholder conversations land like the US team you already have.
03 / 03
We handle contracts, payroll, and compliance
Zero legal exposure on your end. You manage the work, we handle everything else.
FAQs: know more about our analytics and reporting services
What's the difference between your marketing analytics and your data analysis services?
Marketing analytics covers marketing-specific data: campaign performance, attribution, conversion tracking, GA4, and channel reporting. Our data analysis service in Administration & Accounting covers business-wide data: finance, operations, KPI tracking, and cross-functional dashboards. Many clients use both, a marketing analyst for marketing performance and a data analyst for business-wide reporting.
Do they work as part of our team or as an external vendor?
As part of your team. Your analyst works inside your marketing stack, attends your marketing meetings, and reports to your marketing or growth lead. BetterPros is a staffing partner, not an agency producing reports independently.
Can they fix our GA4 setup?
Yes. GA4 audits and fixes are one of the most common engagement starters. The mandatory migration left most accounts with inconsistent events, broken conversions, and unreliable attribution. Our specialists audit, fix, and rebuild GA4 so the data the rest of your program runs on is trustworthy.
Can they support AEC firms tracking marketing performance and lead attribution?
Yes. We have specialists experienced with AEC firms on lead source attribution, marketing-to-pipeline tracking, project type performance analysis, geographic market reporting, and integration of marketing data with CRM systems like HubSpot or Salesforce. If your firm runs paid acquisition for project pipeline, we match analysts with relevant context.
Can they handle attribution modeling specifically?
Yes. Attribution is one of the most-requested engagement types post-iOS14. Our specialists build first-touch, last-touch, multi-touch, and data-driven attribution models using GA4, your analytics platform, or specialized tools like Triple Whale, Northbeam, or Wicked Reports.
Can they build dashboards we'll actually use, not just pretty reports?
This is what we screen for. Our analysts work with stakeholders to identify the decisions a dashboard needs to support, build accordingly, and iterate based on real usage. Pretty dashboards nobody opens are easy to build. Dashboards that get checked every Monday take a different skillset.
Can they integrate data from multiple platforms?
Yes. Most engagements involve consolidating data from Google Ads, Meta Ads, GA4, CRM, ESP, and e-commerce platforms. Our analysts work with Supermetrics, Funnel.io, Fivetran, native API connectors, and BigQuery for warehousing when the scale justifies it.
How is data security and access handled?
Your analyst accesses your platforms through your standard security: MFA, role-based permissions, and approved devices. BetterPros does not store your marketing data on our infrastructure. For companies with SOC 2 or similar requirements, we confirm setup during onboarding.
Can I start with one specialist and add more later?
Yes. Most engagements start with one specialist focused on a specific function, GA4 implementation, dashboard build, or attribution setup, and grow from there. No minimum team sizes, no long-term commitments.
What if the specialist isn't the right fit?
We replace them at no additional cost. Analytics fit is specific: your platforms, your reporting cadence, your stakeholders, your business model. If the match isn’t right after onboarding, we find someone who fits better.
— START HIRING VETTED ANALYTICS SPECIALISTS
Ready to put real data behind your marketing decisions?
Tell us about your marketing stack, your reporting setup, and the goals your analytics program needs to hit. We’ll have a shortlist of vetted remote analytics specialists in front of you within 7 to 10 business days.
- REPLACEMENT GUARANTEE
- NDA + IP ASSIGMENT
- EMPLOYER OF RECORD